Is Latin America the “NEW CHINA”?

Early this year, SoftBank Innovation Fund was announced as “the largest-ever technology fund focused exclusively on the fast-growing Latin American market”.

This SoftBank decision makes total sense once we realize the economic development of Latin America in the last years. The region is now regarded as “the new China” when it comes to venture investing, business startups, and venture funds because of rapid growth taking place in the economy.

In fact, the Association for Private Capital Investment in Latin America stated that in the first half of 2019, venture funds investments in Latin America summed USD 2.6 Bn. across 160 transactions, which is a big improvement to the USD 2 Bn. raised in 463 transactions for 2018.

Just think about this fact:

Do you know that in 2016, all startups in Latin American just raised USD 500 million combined? 

In other words, venture funding in Latin America in the first 6 months of 2019 summed more than 5 times the amount raised in the whole of 2016.

This clearly proves that:

  • Venture funding is taking over at a fast rate and the stats are there to prove it .
  • Rounds are getting bigger which shows how the market is maturing quickly.
  • More money was raised over fewer transactions which means that larger amounts of cash are being invested.

We’re now seeing a noticeable improvement in activities in the early stage from seed all the way to growth capital.

Big deals haven’t been left out of this as more and more investments have been rewarded like:

  • Colombian on-demand delivery unicorn Rappi raised USD 1 Bn. in April.
  • Gympass raised USD 300 million in June in Brazil.
  • Brazilian Real estate unicorn QuintoAndar raised USD 250 million in a Series D.

In recent years, Brazil has had the largest share of venture funding in Latin America but this has come to change because in the first 6 months of 2019, Colombia has surpassed Brazil in terms of venture dollars raised thanks to the recent Rappi’s investment round.

According to the Association for Private Capital Investment in Latin America, Colombian startups raised over USD 1.06 Bn. in venture funding in 13 transactions. 

Now, compare this figure to the USD 989 million raised by 88 Brazilian startups over 88 deals and you would clearly see that the difference and margin is really large.

Next in the list is Mexico with USD 310 million invested in 34 deals. Collectively, the three markets made up 91.9 percent of the dollars invested and 84.9 percent of the deals during the first half of 2019.

Also, Kaszek Ventures founded in 2011, has recently closed two funds totaling USD 600 million in August as reported by Techcrunch. This made them one of the primary architects of the rapid boom startup financing and growth in Latin America.

In the words of Nicolas Szekasy, the co-founder and managing partner of Kaszek Ventures: “Every year it’s one step ahead. In the last few years, in particular, we have seen the pace accelerating and an increase in quality of the founding teams”.

New Unicorn Wannabe

A number of Venture Capital (VC) investors are predicting 2017 to be the year when a large amount of money will flow into startups, especially if those startups have the opportunity to become “Unicorns”. Although, 2016 was not the best year for the startups as 70 percent reduction was observed in the companies that made it to unicorn status, 2017 seems quite promising.

For example, a number of VC firms, including Founders Fund and Andreessen Horowitz, managed to raise around $40.6 billion – a huge sum of capital needing to be deployed.

 

Rising Trend of Unicorn Companies

A rising number of unicorns from different industries have made it big.

  • Uber – Transportation service
  • Xiaomi – Consumer electronic
  • Airbnb -Lodging services
  • Snapchat – Social media
  • SpaceX – Aerospace

The marketplace for used goods has also picked up the pace during the last ten years as a number of startups have emerged in the market, such as OfferUp, 5miles and OLX.

 

Boom of the Unicorns in the Used Goods Marketplace

The online market for used goods has dramatically increased over the past decade as more and more e-commerce companies have made their entry. Encouraging the users to get rid of the items they no longer need, these companies have created a multibillion dollar market.

Recently, Letgo, a company that allows users to purchase and sell products secured $175 million in new financing. It has previously grabbed on to $325 million since it was initially launched and is currently approaching one billion dollars in valuation.

Moreover, some of the big unicorn names like Facebook launched a Marketplace Tab on the lower bar of its mobile application that allows quick access to shopping and selling on the basis of location. This goes to show how it is planning to penetrate in the e-commerce industry rather more aggressively.

 

LatAm Unicorns – Making it Big

On the other hand, in Latin America, some of the talented entrepreneurs are hosting five of the world’s biggest Unicorns ($1 billion in valuation). Although, the list of tech startups founded in Latin America is short, yet, these companies have made it possible for other new entrants to envision themselves as growing on a global scale. Argentina is the only country in Latin America with 4 (soon to be 5 with Letgo) out of 6 Unicorns. Those Unicorns are MercadoLibre, Despegar, OLX and Globant.

MercadoLibre is an online company from Argentina that is involved in online auctions and e-commerce. eBay made a strategic alliance with this company back in 2001. Apart from Argentina, the company currently has its presence in Colombia, Brazil, Costa Rica, Chile, Mexico, Dominican Republic, and a lot of other countries.

B2W is another name in the same sector. It was founded in 2006 and its headquarters are based in Rio de Janerio. B2W is a retail company that came into existence as a result of a merger between Americanas.com (holding a control share of around 53 percent) and Submarino.com (controlling the remaining percentage of share). The market-share of a company in the year it was founded was almost 50 percent of the online sales sector in Brazil.

Similarly, another renowned Argentine unicorn company from the e-commerce sector is OLX, which was founded by Fabrice Grinda and Alec Oxenford in 2006. Its headquarter is based in New York. The company is currently operating in more than 40 countries around the world.

The total number of internet users in Latin America is closer to the users in the U.S., but it has shown rapid growth in the past couple of years with the growth rate that is 8 to 10 times more than the U.S. rate. It means that the potential for new startups to make it big is huge in this region. Besides, there is a strong institutional and government support for entrepreneurial companies, which can further increase the expected number of unicorns in that area.