Criptomonedas, Blockchain, ICOs & Startups

En los últimos meses, nos hemos visto inundados de conversaciones y opiniones sobre el mundo de las criptomonedas o “Bitcoin”, término que se suele utilizar como genérico para todo tipo de criptomonedas y ICOs.

El revuelo generalizado se ha generado principalmente por las oscilaciones que sufrió el valor del Bitcoin en el mercado. La más pronunciada sucedió en diciembre 2017, cuando la curva creció sostenidamente hasta pegar el salto exponencial, donde el precio de un Bitcoin (BTC) alcanzó el récord histórico de U$S 19.783 (según Coindesk).

Corrían las historias de amigos y conocidos que habían adquirido Bitcoins por algunas decenas de dólares y sus ganancias eran ahora increíbles. También se sumó el famoso efecto FOMO (“fear of missing out” = miedo de quedarse afuera), con el cual el hombre medio no sabía ni entendía porqué subía el valor del Bitcoin, pero estaba seguro de que quería aprovechar esa oportunidad de enriquecerse rápidamente y con poco esfuerzo.

Toda la actividad que se vivió y que aún se sigue viviendo en el mercado, raspa apenas la superficie del iceberg: lo visible y emocional.

Hay un fenómeno mucho más relevante y significativo: la aparición de una tecnología sustancialmente disruptiva que parece haber llegado para quedarse e impactar en muchos ámbitos de nuestra vida de forma transversal: el blockchain.

El Bitcoin es un elemento más relacionado a esta tecnología que, por sus características particulares, es fácilmente negociable. Esto, sumado otros factores, como lo son el aumento de las plataformas de trading y una mayor accesibilidad para los mineros, se generalizó un gran movimiento en los mercados.

Con la explosión de las criptomonedas y los ICOs, parecería que estamos viviendo una situación análoga a la de la burbuja “.com”, en la cual se inflaron los valores porque todos querían ser parte e invertir en activos que supuestamente iban a incrementar su valor, sin saber cuál era el real valor de cada compañía, y en muchos casos no contaban con las herramientas para analizarlas correctamente.

En este artículo intentaremos explicar el verdadero valor del blockchain, los ICOs, las criptomonedas y los principales negocios que pueden existir en torno a este fenómeno.

Hemos observado que existe una confusión generalizada sobre lo que realmente valen las criptomonedas y la utilización del blockchain: parecería que solamente se está pensando en el valor de las criptomonedas en base al mercado secundario y la especulación, al menos en el hombre medio que no está inmerso en el mundo de la tecnología o las finanzas. Es un contexto en el cual muchos aprovecharán la situación para beneficiarse del FOMO fomentando a otros desesperados a invertir impulsivamente, seguramente con expectativas u objetivos desmedidos, irreales o infundados.

El Blockchain es básicamente una base de datos compartida. Funciona como un libro para el registro de operaciones de compra-venta o cualquier otra transacción. Es un conjunto de registros que están en una base de datos compartida online en la que se registran, mediante códigos, las operaciones, cantidades, fechas y participantes.

Al utilizar claves y al estar distribuido en muchos ordenadores, presenta ventajas en la seguridad frente a manipulaciones y fraudes. Esto implica que una modificación en cualquiera de las copias no sirve de nada, ya que la base es abierta y pública y, para que esto funcione, este cambio debería hacerse en todas las copias que se encuentran distribuidas en la red.

Uno de los roles importantes en la red son los nodos. Estos mantienen copias constantemente actualizadas de esta base de datos compartida (blockchain).

El otro rol importante lo cumplen los mineros, quienes realizan las transacciones de la red. Estas se realizan gracias al poder de procesamiento que ellos vierten a la red resolviendo problemas informáticos. Por esta tarea son recompensados con criptomonedas.

La importancia del blockchain reside en los múltiples usos que se le puede dar en varias industrias como, por ejemplo, el mercado financiero.

El desafío que presenta el blockchain para esta industria, es la de un futuro sin un control central como un banco, con transacciones aprobadas automáticamente en segundos o minutos, reduciendo significativamente los costos e impulsando la eficiencia.

A partir de todo este fenómeno y, a diferencia del sistema financiero convencional, las Ofertas Iniciales de Monedas (más conocido por sus siglas en inglés ICO o Initial Coin Offering) presentan una alternativa no convencional de crowdfunding. Esto permitió que varias empresas y proyectos exitosos obtengan la financiación necesaria para comenzar su negocio de manera mas rapida y economica, y con un proceso menos sujeto a regulaciones.

Al comprar estas criptomonedas, los inversores apuestan a que la empresa emisora tenga éxito y, como resultado, la moneda aumentará su valor.

Para analizar el verdadero valor de estas criptomonedas, abstrayendonos de la especulación del mercado, es necesario analizar la empresa que ha emitido la criptomoneda: el equipo, el producto o servicio, el modelo de negocios, el mercado potencial. En pocas palabras, tenemos que volver a los fundamentals para analizar el valor de la empresa en base a su potencial. Para esto, una herramienta muy útil es informarse del verdadero potencial de la compañía, su estrategia y el equipo que llevará a cabo los proyectos. Para esto es crucial analizar los white papers que emiten las compañías cuando inician el proceso de ICO.

Las criptomonedas o tokens que pagan dividendos, comparten ganancias, pagan intereses o invierten en otros tokens o activos para generar ganancias para los titulares se consideran Security Tokens.

Gran parte de la estrategia para lanzar ICOs está basada en acciones de marketing: se arman equipos con profesionales de renombre y se realizan grandes anuncios en el mercado mundial, generalmente comunicando que una parte relevante de las criptomonedas emitidas ya se encuentran suscritas por líderes del mundo de la innovación y de las finanzas con el objetivo de captar a los inversores minoristas. Sin embargo, no todas las compañías explican acabadamente su propuesta de valor y la razón por la cual la tecnología de blockchain aportará valor a su proyecto.

Por otro lado podemos encontrar los Utility Tokens, los cuales representan el acceso futuro al producto o servicio de una compañía. Las compañías pueden vender “cupones digitales” para el servicio que está desarrollando. Es un modelo similar al de los minoristas de productos electrónicos que aceptan pedidos anticipados.

El impacto del mercado secundario y la especulación es el factor de influencia más extrínseco a la criptomoneda. Desde un punto de vista cortoplacista y financiero, quizás es el factor más importante y con el cual muchos ya se han enriquecido, pero definitivamente es el que menos tiene que ver con el real valor de la moneda y con sus activos subyacentes.

La especulación y el arbitraje influyen mucho en el precio de las criptomonedas. Los activos subyacentes, es decir, las compañías emisoras y su performance, son mucho menos visibles y conocidos. Asimismo, la manera y el impacto de los factores coyunturales (Ej: contexto macroeconómico y social, regulaciones, etc.) que influyen en el desarrollo de esas compañías, son mucho más inciertos e imprevisibles, con lo cual cualquier noticia o rumor puede generar un alza o baja exponencial en el valor de mercado de cada criptomoneda.

Las ICO han ganado popularidad masiva en los últimos meses entre startups como un medio para recaudar fondos.

En abril 2017, el capital total recaudado a través de ICOs fue de alrededor de U$S 100 millones y en mayo, la cantidad subió a alrededor de U$S 250 millones.

El mes de junio resultó ser la mayor sorpresa, cuando el financiamiento total superó los U$S 550 millones, siendo la primera vez que supera a la inversión de VCs de etapas temprana e inversiones ángeles, la cual fue de menos de U$S 300 millones en el mes de junio.

En julio, las ICOs superaron los U$S 300 millones, mientras que los fondos VCs de etapas iniciales y ángeles levemente por sobre los U$S 200 millones.

Fuente: Yahoo! Finance

Con estas cifras y con un rápido acceso al capital, las ICOs se han convertido en la mayor fuente de financiación. Es una gran opción para aquellas empresas que persiguen la aplicación de la tecnología blockchain.

Increasing Interest of VCs in ICOs

Despite the growing concerns of regulators over the ICOs, venture capitalists (VCs) have shown increasing interest in these offerings. However, what they are more interested in is the equity stakes rather than the proceeds from coin sales. Moreover, the growth of security tokens is expected as regulators intervene.

According to the statistics by CoinDesk, the funding has increased dramatically in the blockchain based firms, and startups have managed to raise about $434 million in just 3 months since December. Although, the token industry in the United States is under the scrutiny of the Security and Exchange Commission, piqued interest by VCs is an indication that digital currency business will experience growth.

Frank Meehan, the partner in SparksLab Group, said that if a firm gets an initial coin offering, the value of his equity will increase; this is exactly what it is all about. He also added that they have invested in 6 blockchain companies. In fact, the blockchain fund of 100 million dollars that was launched at the end of 2017 is a part of the Group.

Betting on Blockchain Companies

As discussed, investors have increasingly funded the blockchain startups during the past three months. CoinDesk data releaved that token sales have surged and startups raised funds of over $3 billion via ICOs during the first 2 months of 2018. It is more than 50 percent of what they raised in 2017.

According to the statistics by TokenData, last year 46 percent of the token startups either suffered from failure after the offering or could not complete funding. It further revealed that so far in 2018, a total of 50 startups have failed out of 340. There is no surprise as to why the failure rate is so high. After all, it is just a white paper and many of the products they are offering are not even functional – the technology has not even been tested on a mass scale.

VCs Are Cautious About Investing Too Much Too Soon

Therefore, some investors would wait for these firms to mature, while waiting for the decision regulatory authorities might take in future. Investors are looking for established companies, which means startups should raise money to fund their marketing and developing activities.

A managing director of Insight Venture Partners, Lonne Jaffe, acknowledged it by saying that it is a good time for them to be cautious, as they won’t be missing out on anything big. He furthered it by saying that they will start investing once firms begin to scale up; they have also been communicating with their portfolio firms about how they can serve the startups and use blockchain technology. He also revealed that they have a total of $18 billion in raised-capital for over 300 firms, which also includes Twitter Inc.

Pressure from the Regulators?

Although, there is a well-established regime by the regulatory authorities, the regulations for initial coin offerings are still evolving. The Treasury Department in the United States issued a letter on March 6, in which, it was stated that issue tokens will be considered as money transmitters; they will be required to follow the know-your-customer and bank secrecy guidelines.

Jay Clayton, the Chairman of SEC said that every offering he has come across is a security, even if token startups believe they are not. In fact, last month in March, Google, Facebook, and Twitter joined hands to ban advertisements for coin sales and ICOs. Also, the leading digital currency, Bitcoin, reduced in value by 8.7 percent.

Investors are interested to purchase security tokens with some kind of security attached in the form of equity or other assets as it will serve as a cushion in case there is some kind of regulatory shock in the future.

The co-founder of Securitize.io, Jamie Finn, has revealed that they plan to raise billions and have more than 100 startups in the pipeline. They provide a platform to issue tokens that have some sort of backing, such as company revenue or equity.

Currently, there is hardly any exchange that trades security tokens. An SEC-registered broker-dealer, Templum LLC, has been offering this service. It is an alternative trading system.

Besides, compared to a conventional startup equity that remains tied up for years, tokens backed by equity are traded more easily. Finn also added that after the end of lockdown, a person can even sell the equity-backed tokens. Moreover, one can easily purchase and sell them online. Similarly, family offices can directly invest in these securities rather than investing via funds.

Will 2018 Mark the End of Initial Public Offerings?

2017 turned out to be a great year for technology-based IPOs (Initial Public Offerings) that were backed by venture capital.

So many names in a corporate world went public last year, including SendGrid, StitchFix, BlueApron, Cloudera, and Yext. In fact, one of the most successful IPOs in the last few years was Snapchat. In 2018, there are some potential firms that are likely to go public, which is great because the Dow and S&P 500 are at the record high.

Beginning of the End for IPOs?

However, dark clouds have started to form on a distant horizon regarding IPOs. Spotify will probably go for direct listing and bypass the bank underwriting to go public. On the other hand, blockchain technology is booming and has attracted many retail investors, especially the ones who are skeptical about the IPOs and the corruption in this sector. Similarly, SoftBank Vision Fund is also trying to raise as much private capital as possible to provide protection to firms from the devastating effect of vulture funds.

There is an increasing awareness that current IPO sector is a hub of corruption, wherein, only those people are benefiting from the firms growth cycle who know the ‘right people’. The retail investors, however, are on the losing end as they are getting sufficient returns. This growing awareness is not going to subside, especially when there is a constant increase viability of other options.

Robust Technology – An Alternative to Conventional IPO

The fall of IPOs has been predicted so many times in the past, but it hasn’t happened yet. Ten or so years back when Google went for a Dutch-style IPO, so many people anticipated that it could a soon-to-be-ending road for banks who want to run a roadshow for investors. Similarly, a few years ago, when the pipeline of initial offerings dried up, the same hype was created.

Despite all the noise, the IPO has continued to provide good business. Although, firms will continue to go public by trading shares or securities, they are undergoing certain changes. For example, conventional ways of big banks to charge a huge fee is going to be replaced by more effective alternatives. So many bankers have already begun to lose their jobs after the introduction of technology. Goldman Sachs has already built an application that manages the IPO process. These steps are being taken to enhance the efficiency of operations.

There are only a few who have anticipated that IPOs will get a support of ethereum tokens and the Dutch East India company. However, no one can deny the fact that IPOs are growing weaker day by day, and they won’t survive in the long run if drastic measures are not taken.

Spotify’s Direct Listing

The company has managed to secure around 70 million paying subscribers, but at the same time, its chief content officer has resigned. In addition to that, the company is also dealing with some lawsuits filed by the music labels, which can be very damaging in the future.

Despite all the ups and downs, the news has come to light that Spotify is planning to go public via the direct listing. By undergoing direct listing, the company will not issue any new shares nor will it raise any capital through the process. For IPOs, this arrangement can be very devastating as financial institutions like Goldman Sachs will become deprived of underwriting fees, whereas, institutional investors will lose an opportunity to buy IPO shares at a huge discount like they did in the past.

Although, a direct listing of Spotify will be a little bumpy, it doesn’t mean that the process will end in disaster. The rise of digital trading based on algorithms will help Spotify stabilize the price after analyzing the market. The process will be executed as fast as it does for other initial offerings.

Increasing Trend of ICOs

Another disruptive disaster expected to happen is the rising trend of ICOs. Initial coin offerings or ICOs are being considered as a replacement for VCs. The rush of initial coin offerings among startup companies has placed a big question mark on the existence of IPOs. ICO model might not be applicable to every company, but being a competitive threat to IPO, they do not necessarily have to apply to every firm.

All in all, IPO is facing back to back attacks; a direct public offering will dramatically reduce the fees involved in conventional IPO, whereas, ICO will be an effective tool for potential financial growth. These disruptive tools are definitely going to rule out the need to go public so as to achieve financial strength, which would eventually impact the long-term sustenance of IPOs.

Rising Trend of Initial Coin Offerings

According to a report by Mangrove Capital, 204 ICOs have made a return of about 1,320 percent.

At the same time, investment banks and hedge funds have shown increasing interest in the digital currency with over 55 crypto-specific hedge funds. Before diving deep into why investors are showing greater interest in cryptocurrency, let’s take a look at what ICO is.

What is ICO?

Unlike conventional financial system, ICO or Initial Coin Offering is an alternative and unconventional way of crowdfunding. It has enabled a number of successful firms and projects to get the finance to start their business. New businesses and startups around the globe are getting millions of dollars in funds by issuing digital coins. The rising trend of digital currency has made people both worried and excited.

In ICO, the coins bought by investors are for businesses and marketplaces that are not developed yet. By purchasing these coins, they make a bet that a firm or startup will end up becoming successful and as a result, the coin will increase in value.

In average it takes about six months or a year to raise money with conventional venture capital (VC) system, but it is different when it comes to ICOs. In this token crowdfunding, you get to have a large crowd of engaging supporters who want to see you succeed. Not only do they campaign for you, but they are also your early adopters.

Growing Trend of ICO

Startups have raised more than 2 billion dollars since the start of 2017. It is a huge amount of funding, given the fact that not many people knew about it a few years ago. Businesses are making money via this mode of funding faster than usual.

In April this year, Gnosis (prediction market for Ethereum) managed to raise 12 million dollars in just ten minutes. In June, Mozilla’s founder raised 35 million dollars by selling Basic Attention Tokens in under 30 seconds for his new web browser startup called ‘Brave’.

ICOs have become the name of the game as they have left the venture capital market behind and are the biggest source of funding. It is a great option for those companies that are pursuing the application of blockchain technology.

Concerns by the Regulators

Despite the increasing trends of ICOs, regulators have shown serious concerns. They are warning investors that it is a high-risk investment.

Although, some coins value has dramatically increased, a very high volatility cannot be ignored. Some have also considered it a ‘speculative boom’, but that did not stop investment banks and hedge funds from showing their interest by making an investment in cryptocurrencies and ICOs.

Reason behind the Increasing Interest of Institutional Investors in ICOs

The digital currency market has made massive profits in the past one year or so. Initially, institutional investors were curious about what this is all about, but they started getting a hang of it gradually and became less apprehensive and more interested in this alternative investment. It is a kind of chain reaction that started with the rising interest among venture capitalists and now institutional investors, including mutual funds, investment banks, and hedge funds are following their lead. They have shown growing interest and are making an effort to estimate and grab the opportunities in the cryptocurrency market.

The reason why they are more interested in the new and unconventional currency is that it promises a higher return as compared to market averages. According to a fintech analytics firm, there have been at least 55 cryptocurrency hedge funds and a former manager at Fortress, Mike Novogratz, has recently announced a plan to use 500 million dollars for a new digital currency hedge fund. Blockchain Capital also made an announcement of raising 150 million dollars; a part of this fund will be for cryptocurrencies.

Goldman Sachs’ Approval

Goldman Sachs is planning to set up a bitcoin trading desk, as they believe that institutional investors are interested in cryptocurrency more than ever. The firm has reported it to be ‘a major milestone’. They believe that the investors need an over-the-counter brokerage platform where they can sell or buy as much cryptocurrency as they want. Goldman Sachs is of the opinion that it can take up this role, but there will be other issues, including market infrastructure and serious concern by the regulators.

If, however, ICOs becomes regulated, it will change the way how businesses raise money and will also impact the venture capital market.

ICOs Surpassed Early Stage Venture Capital Funding

New startups that raised funds through Initial Coin Offerings (ICOs) have now surpassed the early stage VC Funding for internet firms.

But before diving into it, it is important to know what ICOs are.

What is Initial Coin Offerings?

This is another way of raising cash.

Cryptocurrency and blockchain startup companies raise capital through ICOs by selling tokens of investors in exchange for equity funds. It is somewhat the same as Initial Public Offering in which stocks are issued in exchange for equity. Just like crowdfunding, ICOs provide a way to get funds from users by enabling them to have a share of the business. They get digital currency in exchange for the money they invest in the business.

Rising Popularity of ICOs and VC Funding

ICOs have gained massive popularity in the last few months among blockchain and cryptocurrency startups. In April this year, the total capital raised via these offerings was around $100 million and in May, the amount went up to about $250 million. The month of June turned out to be the biggest surprise when the total funding exceeded $550 million. According to Goldman Sachs, it was the first time that it performed better than seed and angel venture capital funding. Early stage and angel venture capital funding was less than $300 million in June.

In July, the offerings were a little more than $300 million, whereas, early stage and angel funding was just a bit higher than $200 million.

Popularity Among the Celebrities

ICOs have become so popular that even the celebrities, including Paris Hilton and Floyd Mayweather, have started jumping on board. In fact, Paris has been involved in it for over a year now and also met the COO of Ethereum last year.

Total Value of ICOs in 2017

The total value raised by 92 ICOs in 2017 is $1.25 billion. This is a really good number, given the recent boom of such offerings in the VC sector. There are so many firms that have used these offerings to raise money. For example, Tezos managed to get the capital of over $200 million by creating a new blockchain, whereas, another firm, Bancor secured $153 million via ICO.

Criticism and Scrutiny from Regulators

Despite the boom, this phenomenon has been under severe criticism and scrutiny from regulators and other authorities. For example, the Monetary Authority of Singapore (MAS) released a statement in which it was mentioned that these offerings are exposed to money laundering and other terrorist financing risks, because the nature of these transactions remains anonymous. Another concern raised by the MAS was the collection of large amounts of capital in such a short time frame, which makes ICO vulnerable to high-level risk.

On the other hand, the Security and Exchange Commission (SEC) said in July this year that the security law of the U.S. will be applicable to this cryptocurrency. The experts are also showing concern over its legitimacy. They have highlighted that the sale of a cryptographic token makes the investor entitled to a certain share of profit in the firm, which can be considered as a violation of financial rules and regulations. The People’s Bank of China and a lot of other government departments have released a joint statement that people and firms that have raised money through ICO should also make arrangements to return that capital.

Firms Facing Increasing Risk of Getting Hacked

Despite all the boom and criticism, the risk of ICOs cannot be ruled out. A clear example of this is CoinDash that initiated an ICO, but ended up getting hacked in July. As a result, all of its funds got stolen. Although, it has gained popularity in the past few months, yet, the risks cannot be ruled out entirely.

Future of ICOs

The Chief Information Officer of UBS, Oliver Bussman, raised his concern and said that strict regulations and measures, as applied to IPO businesses, are required in ICO to safeguard the interest of investors. However, he is quite confident about this new mode of raising funds and expressed that such offerings will continue to happen in future. He said that as a new business model that is benefiting the blockchain technology, ICO will continue to sustain by combining hybrid equity ownership/currency and crowd funding.